De collectie als tijdmachine

Boijmans Van Beuningen

A place like museum Boijmans Van Beuningen carries a rich history with lots of contributors and brand ambassadors since 1849. But what do the faces of Boijmans look like today? Since Boijmans is closing for a period of seven years due to renovation and modernisation we asked the ambassadors about their thoughts and hopes for one of the city’s pearls.

"I particulary find the design collection very important, because that really was a reason for me to eventually study design."

- Sabine Marcelis

"Maybe, if you do it right, these 7 years will be the most wonderful years of museum Boijmans. Freed from their building."

- Joep van Lieshout

“It is not mine, it belongs to everyone. If you are openminded enough there surely is a lot to gain. This museum is almost like John Cage. Consistent and steady. With beautiful repetitions and new variations. “

- Sjarel Ex

Museum Director Boijmans van Beuningen

Sjarel Ex

Joline Jolink

Brigitte Timmermans


De collectie als tijdmachine


Boijmans van Beuningen

Target Audience

Millennials & Traditional Visitors

Project Year


Together & Dedicated

Concept & Creative Directory
André Marques & Tim Wes

Stacii Samidin⠀

Joshua Raveneau

Visual Edit
Studio Lotte

Tim Wes